Outside CRO: Strategic Revenue Advisor
Engagement Level 1
Commitment: 10-20 hours/week of dedicated senior revenue leadership
Investment: Starting at $8,000 per month (scope of work adjustments may be required)
What's included:
• R-IQ intelligence dossiers for your top target accounts
• SOAP Strategy on a Page — facilitation and quarterly refresh
• Sales coaching — bi-weekly cadence with your leadership team
• Pipeline review and forecast accuracy improvement
• CRM optimization and reporting setup
• Competitive intelligence monitoring
• 90-Day ROI Report Card — before/after metrics documented
Best for: Companies with a sales team in place but no consistent strategy or coaching infrastructure.
Common Starting Points
Where Most Engagements Begin
• "Revenue has plateaued despite adding headcount" → Outside CRO engagement starting with R-IQ (Revenue-IQ) baseline and SOAP (Strategy On A Page) facilitation
• "Sales process varies by rep and nobody can forecast accurately" → Revenue Operations Review leading to process standardization and CRM buildout. Create and implement best practices and personalized outreach
• "Leadership has a strategy but the frontline isn't executing it" → SOAP workshop + 90-day coaching program
"AI tools have been purchased but nobody uses them"→Tech stack audit + adoption program built around R-IQ workflows




The Team
Our team of difference makers cover top-to-bottom of the sales organization if needed allowing for coaches at every level of the organization. We also have Fractional C-Suite Partners covering like-minded Fractional CFO's, CMO's, and COO's bringing strategic alignment with us.


Grant Hanson
Founder / Fractional CRO


Jon W.
VP of Sales (30+ Years experience)


Tyler H.
Director of Sales


Cal H.
Business Development
